IMPLEMENTASI JARINGAN SYARAF TIRUAN BACKPROPAGATION UNTUK PERAMALAN PENJUALAN PADA PT. CENTRAL PACIFIC DEVELOPMENT

Authors

  • Indra Hertanto Universitas Budi Luhur
  • Riskiana Wulan Universitas Budi Luhur
  • Lutfi Rizaldi Mahida Universitas Budi Luhur
  • Dzaky Rakha Meilano
  • Prayoga Ajitya Setiawan Universitas Budi Luhur
  • Indra Indra Universitas Budi Luhur

DOI:

https://doi.org/10.36080/skanika.v8i2.3589

Keywords:

artificial neural network, backpropagation, MSE, sales prediction

Abstract

Central Pacific Development possesses an abundance of sales transaction data, yet currently lacks a system to optimally leverage this data for strategic planning. This research aims to implement an Artificial Neural Network (ANN) using the Backpropagation method to predict product sales, based on historical data from January 2022 to November 2024. The system involves stages such as data normalization, splitting the dataset into training and testing sets, and evaluating model performance using Mean Squared Error (MSE) and Mean Absolute Percentage Error (MAPE) metrics. A Multi-Layer Perceptron (MLP) model with a 12-15-1 configuration yielded the best results, achieving a training MSE of 0.000999, a testing MSE of 0.062680, a MAPE of 22.24%, and an accuracy of 77.75%. The developed system can assist the company in designing data-driven production and marketing strategies, while also opening opportunities for further development through the integration of big data technologies or hybrid methods to improve prediction accuracy.

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Published

2025-07-31

How to Cite

[1]
Indra Hertanto, Riskiana Wulan, Lutfi Rizaldi Mahida, Dzaky Rakha Meilano, Prayoga Ajitya Setiawan, and Indra Indra, “IMPLEMENTASI JARINGAN SYARAF TIRUAN BACKPROPAGATION UNTUK PERAMALAN PENJUALAN PADA PT. CENTRAL PACIFIC DEVELOPMENT”, SKANIKA, vol. 8, no. 2, pp. 364–376, Jul. 2025.

Issue

Vol. 8 No. 2 (2025): Jurnal SKANIKA Juli 2025

Section

Articles

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Copyright (c) 2025 Indra Hertanto, Riskiana Wulan, Lutfi Rizaldi Mahida, Dzaky Rakha Meilano, Prayoga Ajitya Setiawan, Indra Indra

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